Tourvest Inbound Operations’ (TIO) 2010 Soccer spin-off, T.E.A.M. (Tourvest Event Activation Management), is expanding to become a fully stand-alone company targeting all sport events.
The brand has now pursued business in other sporting areas, outside soccer, and will, for instance, be working on The Danone Nations Cup, an annual event for kids between 10 and12 years old, which is being hosted in South Africa this October.
“The FIFA World Cup is the single largest destination management undertaking in South African history. It was hard work, but we won six of the 17 FIFA sponsor tenders, and today is gearing up to provide a seamless, unforgettable experience for all its clients. We have learnt a lot from previous events – and hence will add great value to many other huge international sporting events for which we will continue to tender,” says Tourvest Inbound Operations (TIO) CEO, Martin Wiest.
Tourvest Inbound Operations (TIO) has committed over R200m, with R150m going to accommodation bookings alone, for the World Cup.
“We are taking care of about 70 000 World Cup visitors, mostly VIPs. To ensure trouble-free transport, we have secured large fleets of coaches, and on the eventing side, approximately R8m has been spent to secure venues like the Victory Theatre, Moyo restaurants as well as the rooftop bar at the new Johannesburg Holiday Inn in Sandton. About 500 expert TIO staff members will be dedicated to this phenomenal sporting event,” continues Philip Bourdin, MD, of T.E.A.M.
Meanwhile, T.E.A.M. has managed the recent hospitality components of African Cup of Nations in Angola, partnering with Octagon/Sportsworld for Standard Bank, last year’s Confederations Cup 2009, Lions Rugby Tour and IPL Cricket Tour.
Looking to the future they have submitted tenders for the 2011 Rugby World Cup in New Zealand, 2013 FIFA Confederations Cup in Brazil, 2014 FIFA World Cup in Brazil as well as the 2016 Olympic Games in Rio de Janeiro.
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